Designing a social movement
We Are Social Rebels
about the project
Deliverables
- Logo
- Color palette and typography
- Visual language
- Motion design
- Website
- Social media templates
- Stationery
- Invoice template
- Presentation template
The client
We Are Social Rebels is a social design agency based in Eindhoven. With creativity and boldness, they tackle social issues and redesign systems so they work for people. They are designers, thinkers and doers, but above all, they bring people together. Alongside organizations, professionals and communities, they work towards a society where every voice counts.
The challenge
As the company continued to grow, the need for a more professional and scalable brand identity became clear. It wasn’t just about refreshing the visuals, but about creating a brand that reflects both sides of their character: socially driven and unafraid to challenge the norm. Our role was to shape a visual identity that brings their mission to life; through form, color and shape.
We refined the existing logo to match the updated visual style while keeping its familiar character intact. It stays recognizable for existing audiences, yet fits seamlessly within the bold, modern look of the rebrand; ready for what’s next.
The visual style reflects what the brand stands for. Shapes, icons and patterns are drawn from their core values and turned into a system of symbols that communicate clearly and consistently, from empowering people to building connections.
A flexible grid system brings structure and rhythm to the brand. It allows icons, colors, typography and patterns to interact in a way that feels both cohesive and dynamic. Whether online, in print or out in the world. The result is a brand experience that’s consistent, expressive and unmistakably theirs.
Brands built on big ideas
Next project
Join our community!
SIGN UP FOR OUR NEWSLETTER
Building a strong brand starts with inspiration. With our newsletter, you’ll receive that inspiration right when you need it, in your inbox. At Fraaij Makers, we believe a brand isn’t built in a day. It’s a process of building, adjusting, and continuous learning. Our newsletter is your reminder to pause and reflect on your brand. It offers insights, tips, and ideas to help your brand keep growing.
Designing a social movement
We Are Social Rebels
about the project
Deliverables
- Logo
- Color palette and typography
- Visual language
- Motion design
- Website
- Social media templates
- Stationery
- Invoice template
- Presentation template
The client
We Are Social Rebels is a social design agency based in Eindhoven. With creativity and boldness, they tackle social issues and redesign systems so they work for people. They are designers, thinkers and doers, but above all, they bring people together. Alongside organizations, professionals and communities, they work towards a society where every voice counts.
The challenge
As the company continued to grow, the need for a more professional and scalable brand identity became clear. It wasn’t just about refreshing the visuals, but about creating a brand that reflects both sides of their character: socially driven and unafraid to challenge the norm. Our role was to shape a visual identity that brings their mission to life; through form, color and shape.
We refined the existing logo to match the updated visual style while keeping its familiar character intact. It stays recognizable for existing audiences, yet fits seamlessly within the bold, modern look of the rebrand; ready for what’s next.
The visual style reflects what the brand stands for. Shapes, icons and patterns are drawn from their core values and turned into a system of symbols that communicate clearly and consistently, from empowering people to building connections.
A flexible grid system brings structure and rhythm to the brand. It allows icons, colors, typography and patterns to interact in a way that feels both cohesive and dynamic. Whether online, in print or out in the world. The result is a brand experience that’s consistent, expressive and unmistakably theirs.
Brands built on big ideas
NEXT PROJECT
Join our community!
SIGN UP FOR OUR NEWSLETTER
Building a strong brand starts with inspiration. With our newsletter, you’ll receive that inspiration right when you need it, in your inbox. At Fraaij Makers, we believe a brand isn’t built in a day. It’s a process of building, adjusting, and continuous learning. Our newsletter is your reminder to pause and reflect on your brand. It offers insights, tips, and ideas to help your brand keep growing.
Designing a social movement
We Are Social Rebels
about the project
Deliverables
- Logo
- Color palette and typography
- Visual language
- Motion design
- Website
- Social media templates
- Stationery
- Invoice template
- Presentation template
The client
We Are Social Rebels is a social design agency based in Eindhoven. With creativity and boldness, they tackle social issues and redesign systems so they work for people. They are designers, thinkers and doers, but above all, they bring people together. Alongside organizations, professionals and communities, they work towards a society where every voice counts.
The challenge
As the company continued to grow, the need for a more professional and scalable brand identity became clear. It wasn’t just about refreshing the visuals, but about creating a brand that reflects both sides of their character: socially driven and unafraid to challenge the norm. Our role was to shape a visual identity that brings their mission to life; through form, color and shape.
We refined the existing logo to match the updated visual style while keeping its familiar character intact. It stays recognizable for existing audiences, yet fits seamlessly within the bold, modern look of the rebrand; ready for what’s next.
The visual style reflects what the brand stands for. Shapes, icons and patterns are drawn from their core values and turned into a system of symbols that communicate clearly and consistently, from empowering people to building connections.
A flexible grid system brings structure and rhythm to the brand. It allows icons, colors, typography and patterns to interact in a way that feels both cohesive and dynamic. Whether online, in print or out in the world. The result is a brand experience that’s consistent, expressive and unmistakably theirs.
Brands built on big ideas
NEXT PROJECT
Join our community!
SIGN UP FOR OUR NEWSLETTER
Building a strong brand starts with inspiration. With our newsletter, you’ll receive that inspiration right when you need it, in your inbox. At Fraaij Makers, we believe a brand isn’t built in a day. It’s a process of building, adjusting, and continuous learning. Our newsletter is your reminder to pause and reflect on your brand. It offers insights, tips, and ideas to help your brand keep growing.
Neem contact op via:
